L O A D I N G
  •  Keyword
  •  Title
  •  Author
  •  Publisher
  •  ISBN

This is Marketing

This is Marketing
Seth Godin Portfolio Penguin Business & Finance English Paperback 9780241370148
MRP: Rs 799
Check Best Price
Find the best price for This is Marketing
Store Name Store Logo Condition Shipping Price Go to Store
Amazon.in New Book Free for Prime Members. Free for order of Rs 500+ (Otherwise Rs 40) Buy Now
Flipkart.com New Book Free on order of Rs 500+ (Otherwise Rs 40) Buy Now
Jiomart.com New Book Free Shipping Buy Now
Bookscape.com New Book Free Shipping ₹559.00 (38% Off) Buy Now
Bookswagon.com New Book Rs 39 per book Buy Now
Amazon.com New Book Free on order of USD 25.00 Buy Now

RELATED TAGS

  • Portfolio Books
  • Seth Books

AVAILABLE EDITIONS


9780241370148
Paperback
Rs 799

9780525540830
Hardcover

B07D1FK2Y6
eBook

B07JYJR2RT
Audiobook
Complete Metadata
Publishing Group :
Pages : 288
Release Date : 1 January 2018
Edition :
Weight : 150 g
Dimension : 19.7 x 12.9 x 1.28 cm
Sec Author/Narrator :
Series Name :
Book Awards :
ISBN-10/SKU/ASIN : 0241370140
BISAC Codes :
Place of Origin :
Main Distributor :
Goodreads Page :
Youtube Video :
Author’s Website :
Publisher’s Website :
Most Popular Categories
Deals by Big Brands

#1 Wall Street Journal Bestseller & Instant New York Times Bestseller

A game-changing approach to marketing, sales, and advertising.

For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation.

No matter what your product or service, this book will help you reframe how it's presented to the world, in order to meaningfully connect with people who want it. Seth employs his signature blend of insight, observation, and memorable examples to teach you:

* How to build trust and permission with your target market.
* The art of positioning--deciding not only who it's for, but who it's not for.
* Why the best way to achieve your goals is to help others become who they want to be.
* Why the old approaches to advertising and branding no longer work.
* The surprising role of tension in any decision to buy (or not).
* How marketing is at its core about the stories we tell ourselves about our social status.

You can do work that matters for people who care. This book shows you the way.

"This Is Marketing is a very accessible way into Godin's thinking.... Godin writes in pacy, jargon-free prose and this book is interesting and useful for anyone who wants an insight into how, and why, we buy things or change our habits in any way." - The Financial Times

If you enjoyed reading this, check out Seth Godin's Purple Cow, a true business classic.

Seth Godin has walked this walk. He's started successful companies, taught millions of people and left his mark on our creative culture. He is the author of 19 international bestsellers translated into more than 35 languages, including Tribes, Purple Cow, Linchpin, The Dip, and This Is Marketing. He writes daily at Seths.blog, which is one of the most popular blogs in the world. He's also the founder of the altMBA and The Akimbo Workshops, online seminars that have transformed the work of thousands of people. He writes about the post-industrial revolution, the way ideas spread, marketing, quitting, leadership and most of all, changing everything.

Books by Seth Godin

Daily Deals on Bestselling Books

Top 100 New Releases in Business & Finance

Related Searches: This is Marketing, Seth Godin, Paperback, Penguin Random House UK, Non Fiction, English, Business Classic, Meaningful Connections, Building Trust, Advertising Strategy, Social Status Storytelling, Seth Godin, Brand Positioning, Small Business Advertising, Sales Approach, Marketing Wisdom, Storytelling In Marketing, Consumer Behavior, Core Marketing Principles, Achieving Goals, Large Corporation Sales, Tech Startup Marketing,