In the realm of trade, there exists a long tradition of labelling products with the emphasis on their place of origin to convey their quality. These products with geographical indications (GIS) tag, in the parlance of intellectual property rights, indicate the link between the geographic location and the product and represent the collective rights of the territory-specific communities that are engaged in the production of that commodity. With its entry into the world trade organization, India has implemented GI within a legal framework. Through select case studies of products like textiles and crafts in South India, regional products and rural livelihoods looks at the ramifications of GI implementation at macro and micro levels. It explores the involvement of shareholder with respect to the reputation of a place/community and the institutional challenges that emerge in the process of GI implementation. This volume highlights the need for collective action by stakeholders to actualize economic gains through GI and analyses its possible outcomes, such as improved livelihoods for producers and authentic products for the consumers.
