The Everything Blueprint

The Microchip Design that Changed the World

James Ashton Hodder & Stoughton Engineering Books English Hardcover 9781529394054

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9781529394054
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Rs 1899

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Pages	:	464
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One tiny device lies at the heart of the world's relentless technological advance: the microchip. Today, these slivers of silicon are essential to running just about any machine, from household devices and factory production lines to smartphones and cutting-edge weaponry.

At the centre of billions of these chips is a blueprint created and nurtured by a single company: Arm.

Founded in Cambridge in 1990, Arm's designs have been used an astonishing 250 billion times and counting. The UK's high-tech crown jewel is an indispensable part of a global supply chain driven by American brains and Asian manufacturing brawn that has become the source of rising geopolitical tension.

With exclusive interviews and exhaustive research, The Everything Blueprint tells the story of Arm, from humble beginnings to its pivotal role in the mobile phone revolution and now supplying data centres, cars and the supercomputers that harness artificial intelligence.

It explores the company's enduring relationship with Apple and numerous other tech titans, plus its multi-billion-pound sale to the one-time richest man in the world, Japan's Masayoshi Son.

The Everything Blueprint details the titanic power struggle for control of the microchip, through the eyes of a unique British enterprise that has found itself in the middle of that battle.

James Ashton is a British financial journalist. He was City Editor and Executive Editor at the London Evening Standard and Independent titles and before that City Editor at The Sunday Times. He has also written for the Daily Mail, Telegraph, Reuters, Barron's and the Scotsman, covering business, the economy, technology, investment and leadership.

In autumn 2022 he became Chief Executive of the Quoted Companies Alliance, a trade body representing the interests of small and mid-sized companies whose shares are publicly traded in London. James was born in West Yorkshire, studied at the University of St Andrews and City University, London, lives in Surrey and is married with one daughter. More details: jamesashton.co.